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Caesarstone

Udi Aharoni, Erez Cohn, Shira Lifshiz, Nikki Avershal

Caesarstone

Organization:

Caesarstone

Industry:

Manufacturing

Areas:

Marketing & Sales, Industry, Operations, Entrepreneurship, Innovation, Strategic Management, International Business

Description:

Caesarstone is a leading manufacturer of high quality engineered quartz surfaces, available in many different designs, textures, colors and styles. Established in 1987, the company is a pioneer in the relatively new and quickly growing engineered quartz segment of the global countertop market. Caesarstone manufactures engineered quartz slabs in two location in Israel, and four different designs are sold in 48 countries worldwide and offer consumers a more qualitative alternative to granite and other surfaces. Common uses of Caesarstone's products include kitchen countertops and vanity tops, as well as other interior surfaces with both residential and commercial applications. In 2012 Caesarstone's revenues, $296.6m, showed an increase of 14.2% from 2011, continuing the compound annual growth rate (GAGR) of 18.7% from 2007 to 2012. Caesarstone has been traded on the NASDAQ exchange since March 2012 with a market cap of $850m (Mid March 2013). The company is considering several potential strategic directions in order to achieve its long-term goals to be a major player in the countertop and surfaces industry within the next five years and to be a world leader in the industry in the long run.

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