Makhteshim-Agan Industries (MAIN): The Nature of Growth
Udi Aharoni, Gil Dattner
Organization:
Makhteshim-Agan Industries
Industry:
Agriculture, Manufacturing
Areas:
Entrepreneurship, Industry, International Business, Marketing & Sales, Strategic Management, Technology
Description:
Makhteshim-Agan Industries (MAIN) is the largest manufacturer and distributor of generic agrochemicals in the world. It produces a full range of agrochemicals, and is characterized by technological expertise, a broad distribution network, extensive registration capabilities, and speed of reaction to market conditions. Over the last few years, the majority of MAIN's growth has come from small to medium acquisitions and organic growth. The significant growth in the size of the company as a result of this process will, in the future, limit the relative growth effect from traditional sources of expansion. The question therefore remains, what will be the source of future growth that can achieve company's objectives?