Mazor Robotics: Seeding and Expanding a Medical Technology Company
Yossi Srour, Doron Hadas, Abraham Carmeli, Daphna Brueller, Nir Brueller

Organization:
Mazor Robotics
Industry:
High-Tech including Software &Hardware, Manufacturing
Areas:
Entrepreneurship, Finance, Innovation, Marketing & Sales, Strategic Management, Technology
Description:
Mazor was born in the robotics engineering Laboratory of the Technion and the company itself was established in 2000. Mazor vision was 'to become a leading provider of highly accurate and user-friendly miniature robotic systems for orthopedic and medical surgical procedures'. To sustain growth, Mazor will have to succeed on several fronts and Mazor's top executive team are left with a substantial strategic choice - which path is more suitable: M&A or Building a sustainable, scaled-up company.