Local or Foreign Investors? That is the Question! - The Case Study of OTO-Motors
Eliran Solodoha
Organization:
OTO-Motors
Industry:
High-Tech including Software &Hardware
Areas:
Strategic Management, Technology, Finance
Description:
The blockchain gaming startup OTO-Motors focuses on developing virtual car racing games. After successful fundraising rounds totaling $10 million, OTO-Motors is considering whether to prioritize local investors familiar with the market or foreign investors offering more capital. OTO held 90 meetings with potential investors to understand their considerations. The core dilemma is choosing between investor types and attracting them, given OTO-Motors's unique business model requiring NFT vehicle purchases to play and fierce industry competition. Key questions include differentiation, reaching broader audiences, and adapting to emerging trends. The strategic investor choice will shape OTO's growth trajectory.